Choice criterion can be defined as the objective that can be quantified. It provides a basis for choosing the best alternative action. Also called the objective function.

True is a Certified Educator in Personal Finance (CEPF®), contributes to his financial education site, Finance Strategists, and has spoken to various financial communities such as the CFA Institute, as well as university students like his Alma mater, Biola University, where he received a bachelor of science in business and data analytics.

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